Meet Christine Landis
Meet Christine
Founder of Peacock Parent & Creator of Proxy
Christine Landis is a lifelong problem solver and efficiency enthusiast—a builder at heart who believes time is the ultimate measure of success.
Before founding Peacock Parent, Christine spent 15 years leading a fintech company in the casino industry, founded by her mother, Diane Hunt. Starting as a processor straight out of college, she climbed every rung of the ladder, from quality control to VP to President and CEO, before ultimately inheriting the company after her mother’s sudden passing.
Under her leadership, Christine transformed a single-product, family-run business into a technology-driven enterprise. She introduced hosted application services, developed new compliance reports, and successfully competed against publicly traded giants, all while measuring success not just in revenue, but in time saved.
In 2018, after years of turning down acquisition offers, Christine sold the company for 8 figures. Within months, she was pregnant with her first child and for the first time, her biggest challenge wasn’t growing a business, but slowing down.
That pause gave her a new lens on productivity and purpose. She learned that time freedom (the ability to choose how to spend your hours) is the goal we’re all chasing. And that’s what inspired Peacock Parent: a platform to help ambitious families buy back time for joy.
Even as a stay-at-home mom by title, Christine never subscribed to the idea that doing it all herself made her a better parent. She hired help, delegated without guilt, and discovered firsthand how freeing it is to protect your energy for what really matters.
That realization became her next mission: to normalize outsourcing at home, to teach others how to delegate well, and to build the one tool she wished existed: Proxy, a private AI-powered thinking partner for the mental load.
Now, through Peacock Parent and Proxy, Christine is helping families and professionals rethink what balance looks like, showing that asking for help isn’t indulgent; it’s intelligent.
As for retirement? She’s not done yet. Christine calls this her “second act” — a five-year plan to create, contribute, and challenge how we define success at home. Because when we learn to value our time, everything else falls into place.
Personal Chef
Not as extravagant as it sounds! Hiring a chef has saved me time and stress, letting me be fully present with my kids at the dinner table—and learn more about their lives without distractions.
Family Assistant
My behind-the-scenes hero who tackles everything from returning online purchases to scheduling home maintenance. They free me up to focus on what matters most.
Laundry Delivery & Housekeeper
This one has been truly about delegating the tasks I dreaded the most. No more folding endless piles of clothes or scrubbing floors—I get to focus on joyful moments with my kids (or take a guilt-free nap).
Newborn Care Specialist or Parenting Coach
From building confidence as a new parent to handling sibling squabbles with patience, these experts have given me tools I’d never have figured out on my own.
Travel Agent
I didn’t know you could gate-check a stroller or ship breast milk from a business trip until my travel agent walked me through it. They’ve also helped me find family-friendly hotels that feel like true adult getaways.
Interior Designer
I love designing my space, but the logistics? Not so much. Delegating tasks like furniture delivery coordination for a toddler bed lets me focus on the fun parts while saving time for my family.
The Services Christine Has on Speed Dial
As Peacock Parent’s founder, Christine has vetted every provider we recommend—but these are the services she swears by to keep her own family running smoothly (and her sanity intact).
As Seen In
When done right, hiring help at home gives you more time with your kids and empowers you to be a more present & joy-filled parent.
Does hiring household help really help you buy back time?
Yes—families save 5+ hours a week on average by using services that help busy parents and professionals, such as mobile wellness services and mobile beauty services. Learn more in our guide to the cost of a home concierge service.
How do I know which task to hire help at home for first?
Start with low-joy, high-time drains like laundry, errands, or meal prep. Use our 99 tasks you can delegate today checklist.
How do you ensure vetted help is trustworthy?
We use strict standards for how to vet household help and only work with the best vetted service providers in each area.
Is Proxy only for parents?
No—while many of our subscribers are parents, our home concierge services help busy professionals, grandparents, and empty nesters delegate chores, errands, and seasonal upkeep. Learn how to hire help at home for any lifestyle.
What makes Proxy different from other home concierge services?
Proxy never accepts paid placements. Our vetted recommendations are based solely on your needs, budget, and location—whether you’re searching for the best home concierge services or looking to hire help at home nationwide. Learn more about our vetted household help process.
How do you choose who to recommend?
We screen every provider for quality, reliability, and professionalism, ensuring you get the best vetted service providers. This process makes hiring household help near me stress-free and results-focused.